Streamers

💡 Ese koko ushaka abahanzi ba Moj muri Kazakhstan? Iki ni igituma Mu Rwanda, iyo uri umucuruzi ushaka gukoresha streamers ngo uzamure installs z’APP, kuba uzi aho ufashe abahanzi bo mu karere ka Central Asia (nka Kazakhstan) ni impano. Moj ifite user behaviour itandukanye kuri buri isoko: mu bihugu bikomeye by’akarere usanga creators bafite audience yoroshye guhindura kuba users bashya, ariko hari ibibazo by’imyitwarire, attribution, n’uburyo bwo kugenzura ubuziranenge bw’installs. ...

💡 Impamvu iyi stratégie ikwiye abamamaza mu Rwanda Mu myaka ya vuba, eBay Live yatangiye kwiyerekana nk’ikibuga cyiza cya commerce binyuze mu livestreams, cyane cyane kubera izamuka rya collectibles — amakarita ya Pokémon, imikino y’ameza n’ibikinisho by’“blind box” bikundwa n’abitwa “kidults”. Business Insider yiboneye uko abacuruzi babika authenticity mu gihe cyo gufungura packages, bagahuza abareba mu biganiro byo kuganira no kugurisha mu gihe nyacyo. Jamie Iannone, CEO wa eBay, yavuze ko eBay Live ari product iri muri phase ya mbere ariko ifite potential ikomeye, cyane ko collectibles ari business ya $10.000.000.000 buri mwaka (Reference Content, Business Insider). ...