Streaming Growth

💡 Intangiriro: Kuki ibi ari ingenzi ku bacreator bo mu Rwanda Mu myaka ya vuba HBO Max (ubu ishami rya streaming rikunze kwitabwaho muri MENA n’isi yose) yatangiye gushaka ibihangano by’akarere, kandi brands zo muri Lebanon zigira ibintu bitangaje byo gusangiza: amafoto ya café ziciriritse, imiririmbire y’abahanzi bato, amafilime ataramenyekana. Iki ni amahirwe kuri wowe nka creator uri mu Rwanda: ushobora kuba umuhuza hagati y’ayo mahirwe n’ibigo bya HBO Max cyangwa abatanga catalogue muri MENA. ...

💡 Intangiriro: Kuki ushaka Bosnia & Herzegovina Netflix creators? Ku isoko ry’imbuga zikoreshwa mu gukurura abakiriya ba apps, hari ibintu bibiri by’ingenzi: kuhagera kwa audience idasanzwe no kuba uriho mu buryo butandukanye n’abandi. Abamamaza bo mu Rwanda bashaka installs zifite ireme barimo kureba kure — si gusa Facebook ads cyangwa TikTok promos, ahubwo basiga hashakwa creators bafite umwihariko bakwifashisha. Bosnia na Herzegovina ifite umuco w’amashusho n’imyidagaduro ihuye n’abakunzi ba Netflix mu karere ka Balkans n’ahandi mu Burayi. Mu myaka yashize, Netflix yamaze gukurura creators baturutse kuri YouTube n’izindi platforms (nk’uko ibitekerezo ku byakozwe na Netflix byerekanywe mu nyandiko y’icyitegererezo), kandi hariho amahirwe yo gukorana n’abakora content bafite izina ku buryo bwa “streamer-to-audience” butanga ingaruka ku installs. ...